For people who upgrade annually, comparisons don’t matter.
For people who are making a forced purchase, comparisons don’t matter.
For people who are content with what they’ve got, comparing with the oldest-popular market segment offers a clear statement of improvement and helps long-term users calibrate when to make their next purchase.
For people who are making a forced purchase, comparisons don’t matter.
For people who are content with what they’ve got, comparing with the oldest-popular market segment offers a clear statement of improvement and helps long-term users calibrate when to make their next purchase.