In short yes there are more ads, but it's actually not anything that new. Let me explain..
Around summer 2007 (when I started using YouTube myself) YouTube started its beta version of the "partner program" where they salaried somewhere a bunch of people for a year and monetized their videos. In about Dec 2007 they let anyone apply for the program doing the rev share on videos we see today. I myself became a partner around March 2008. Anyway until about May 2011 the program ran like this, you applied, waited months normally for a reply, and hopefully got accepted, or if rejected tried again and waited..... In May 2011 they started trailing out a program where accounts in good standing could monetize videos w/o ever applying for partner, launching the start of the "monetization" program. In about March 2012 they basically killed off the apply for partner program and replaced it with this where basically everyone on YouTube was a partner. It's been since then that any video COULD be monetized, its just as time has gone on more and more people actually monetized them.
My dates may be slightly off as its thanksgiving evening and I'm doing this off the top of my head but thats basically how things have gone. It's really nothing new...
FYI I run a website that reports YouTube & Twitch statistics called Social Blade so youtube data is something I've been watching for quite a while now. Hope that helps :)
Around summer 2007 (when I started using YouTube myself) YouTube started its beta version of the "partner program" where they salaried somewhere a bunch of people for a year and monetized their videos. In about Dec 2007 they let anyone apply for the program doing the rev share on videos we see today. I myself became a partner around March 2008. Anyway until about May 2011 the program ran like this, you applied, waited months normally for a reply, and hopefully got accepted, or if rejected tried again and waited..... In May 2011 they started trailing out a program where accounts in good standing could monetize videos w/o ever applying for partner, launching the start of the "monetization" program. In about March 2012 they basically killed off the apply for partner program and replaced it with this where basically everyone on YouTube was a partner. It's been since then that any video COULD be monetized, its just as time has gone on more and more people actually monetized them.
My dates may be slightly off as its thanksgiving evening and I'm doing this off the top of my head but thats basically how things have gone. It's really nothing new...
FYI I run a website that reports YouTube & Twitch statistics called Social Blade so youtube data is something I've been watching for quite a while now. Hope that helps :)